Through its media mix which, in addition to The Tribune, now include The Blackbook, a comprehensive community directory of African-American businesses, professionals, churches, elected officials, etc; and Welcome, a guide for Black tourists to New Orleans; their websites:;; www.theneworleansblackbook and right on time!, a weekly e-letter, McKenna Publishing Co. celebrates the achievements, contributions, and rich history of the city’s and state’s citizens of color.

Since the beginning, the publishers’ philosophy has been that through an accurate portrayal of the African-American community, their publications have the power to open windows of greater appreciation for and closer working relationships between the races and diverse cultural groups in our city, our state, and our nation.